North Rhine-Westphalia (NRW) Bengaluru International office is the 17th one operated by the largest state NRW in Germany
The Bengaluru NRW International Office is part of the state government’s trade and investment agency NRW.Global Business.
The office will promote, support, and connect the inbound and outbound investments between India and the state of North-Rhine Westphalia
Bengaluru, NFAPost: North Rhine Westphalia (NRW), the most populous state of Germany that is located in the Western region, announced the opening of a new NRW international office in Bengaluru.
The office is supported by the trade and investment agency NRW.Global Business under the North Rhine-Westphalia state government’s the Ministry of Economic Affairs, Innovation, Digitalisation and Energy.
Speaking at Bengaluru Tech Summit Global Innovation Alliance (GIA) session on “Driving Next with Artificial Intelligence and Machine Learning. NRW”, State of North Rhine Westphalia (NRW) Minister of Economic and Digital Affairs Prof. Dr. Andreas Pinkwart and NRW Chief Executive Officer Felix Neugart jointly announced the opening of the NRW International Office in Bengaluru.
NRW International Office Bengaluru starts its work as the 17th international office of the state-owned trade & investment Agency NRW.Global Business. The new office in India is at the center of the Indian high-tech industry and help the state of North Rhine Westphalia to further expand economic and technology relations.
NRW Minister of Economic and Digital Affairs Prof. Dr. Andreas Pinkwart said Bengaluru is India’s Silicon Valley, making it an excellent location for the new International Office of NRW.
“We have been seeking to intensify the economic exchange between our two states for some time now, and here we still have clear potential for improvement. The strengths of North Rhine-Westphalia’s mechanical engineering and manufacturing sectors are the perfect complement for India’s dynamic IT industry, so we can exploit significantly more growth potential for companies and start-ups on both sides. We will intensify these opportunities in the best possible way with our new office,” said NRW Minister of Economic and Digital Affairs Prof. Dr. Andreas Pinkwart.
Moreover Many German Companies from North Rhine Westphalia are present in India like such as Thyssenkrupp, DMG Mori, TUV Rheinland, Claas India, Ferchau etc. Also, major cities in NRW like Cologne, Düsseldorf, Dortmund, Essen as well as the metropolitan area Rhine-Ruhr are the most sought-after locations for Indian Businesses.
NRW Chief Executive Officer Felix Neugart said besides Infosys, Mphasis, Tata Consultancy Services, Tech Mahindra and Wipro Technologies, several Indian tech giants have already opted to open their center in North Rhine-Westphalia.
“This is primarily because of the excellent market prospects, the research and university landscape and the highly qualified specialists they find here. At the same time, the Indian market also offers excellent export prospects for our domestic NRW economy. For example, in the field of renewable energies. Here we will build a bridge with our office and establish direct contacts with companies, associations, institutions, chambers and politics,” said NRW Chief Executive Officer Felix Neugart.
Talking to NFAPost, Karnataka Minister of Higher Education, Information Technology & Biotechnology and Science & Technology Dr C N Ashwath Narayan said there is a long-standing and time-tested relationship between Karnataka and Germany.
“Karnataka’s strong relationship with Germany is evident in the fact that companies like Bosch have established their manufacturing facility way back. Besides collaboration in the space of IT, BT, ST and research, Karnataka has many engineering research and development (ER&D) centers started by leading companies like Bosch, SAP, Continental, Mercedez Benz and Bosch. I am happy to know that the state of North Rhine Westphalia (NRW) is setting up its office in Bengaluru,” said Karnataka Minister of Higher Education, Information Technology & Biotechnology and Science & Technology Dr C N Ashwath Narayan.
The Minister also assured his full support to German IT & BT companies in Karnataka and also mentioned about the importance of sending Indo-German Delegations to both countries for bringing new synergy in the relation. He also mentioned India’s, specifically Karnataka, vibrant startup ecosystem collaboration with Germany’s startup and innovation ecosystem.
NRW had a Global Innovation Alliance (GIA) session as part of the Bengaluru Tech Summit 2021 on “Driving Next with Artificial Intelligence and Machine Learning. NRW” also had panelists like German Bengaluru Consul General Achim Burkart, Infosys Chief Operating Officer Praveen Rao, Chief Representative NRW India Ambika Banotra and Its OWL Intelligent Technical System Managing Director Dr.Roman Dumitrescu.
Moderating the session, Nasscom CoE Director-Innovation, Entrepreneurship-IoT&AI Navratan Katariya highlighted the opportunities available in NRW in emerging technologies such AI & ML. Consul General mentioned that many Indian Students are choosing NRW as the destination for further studies in the universities like RWTH Aachen, Bonn etc .
Pravin Rao mentioned the importance of the Digital Hubs in NRW and the collaboration between Indian and German companies especially digitialistaion of the business. Dr.Roman Dumitrescu explained how the technology cluster ITSOWL can further work together with Industry clusters in India. Felix Neugart further announced that to further promote the cooperation NRW Global business via its office in India. All the panelists extended their support to further strengthen the relationship between India and NRW.
The NRW International Office Bengaluru will be headed by Ambika Banotra, who as Senior Adviser at the German Consulate General Bangalore and Ambassador of the German Indian Startup Exchange Programme (GINSEP), has extensive expertise in the field of German-Indian bilateral relations.
In the past, she accompanied numerous cooperation initiatives between Germany and the Indian states of Karnataka and Kerala and has a wide-ranging network among German and Indian companies, industry associations and government organisations as well as within the startup ecosystem.
In the future, the tasks of NRW Global Business in India/Bengaluru will include, in addition to networking, specifically approaching Indian investors in order to inform them about the strengths of North Rhine-Westphalia as a business location, as well as developing suitable company contacts for NRW companies and facilitating market entry in India and also to inform the German Companies about the potential of the Indian Market.
This office is supported by the Ministry of Economic Affairs, Innovation, Digitalisation and Energy of the State of North Rhine-Westphalia. The Bengaluru office will promote, support and connect the inbound and outbound investments between India and the state of North-Rhine Westphalia and will also concentrate on specific sectors such as Bio -tech, Health care, Chemical, ICT, AI & Machine learning, Industry 4.0, ICT, Manufacturing etc
India and Germany have an excellent bilateral trade relationship. With the new INDO-Pacific strategy, India is seen as a potential partner with respect to trade and investments.